Montréal, world capital of multimedia and screen-based content

The first edition of Bientôt sur nos écrans was a success. This new conference-event offered discussions on the trends and innovations transforming the media and screen-content sector. Producer Éric Bordeleau explains that people need stimulation, and outside specialists came to share different approaches and experiences. It is rare for Montrealers to have access to so many senior leaders, and the city has a good reputation.

New practices, new models in the media industry, content creation and production, interactions with content, media

platforms, a constantly

changing industry, financing and value creation were all discussed. Eighty percent of the speakers came from outside Montréal. The bilingual event attracted leading figures from New York, Los Angeles, the Netherlands, France,

Germany and Toronto, all known for their forward-looking approach. Beyond the knowledge gained, many business contacts were created.The organizers want to position Bientôt sur nos écrans as an international event. For them, Montréal must maintain its dynamism and its title as a media hub for exchange and sharing by staying up to date with the latest trends. That desire is at the origin of the event. Québec has 35,000 jobs in more than 500 companies in the

media

andinteractivity sector.

Production director Sarah Mohattane notes that screen content is no longer a subtopic; it is the trend. Content is everywhere, even in New York taxis, and the way video is consumed has changed. We need to renew ourselves and get on board.

Espace Pitch offered a one-day showcase to creators of content for new platforms. Seventeen

presentedinnovative projects to potential buyers. The final brought together Heroes of the North byChristian Viel, Élection primaire by Étienne Cantin andAlexandre Gauthier, and #Seule#encore by Bachir Bensaddekand Brigitte Germain. Inspired by the television show Dans l’œil du dragon, the presentations were made before industry professionals who provided comments.

Alexandre Taillefer advised the creators, reminding them that media is a hit-driven business and that no one truly knows whatmakes a hit. As an investor, he likes to see many projects that can be developed across as many platforms as possible. Espace Pitch is expected to grow: the projects were strong, and for the future the organizers hope to attract more interested buyers. A year of preparation was needed for the two-day event, and the next edition is already being prepared.