5 Digital Conferences to Celebrate 5 Years of C2 Montréal

There is excitement in the air: C2 Montréal is in town. Five thousand decision-makers from a wide range of industries are choosing to think differently about business at the Arsenal. This week, the creativity that so clearly defines our metropolis is being celebrated. Once again, thanks to a program featuring prestigious guests, C2 Montréal is sold out. Participants from 43 countries are gathering under the theme: How do you intend to survive and thrive in the age of abundance? Those who want to shake up the established order are coming together this week to experience collaboration,immersion,

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brainstorming and innovation during this unique

business conference, created by Sid Lee in partnership with Cirque du Soleil. Jake Barton, founder and principal of Local Projects. His monumental work consists of engaging audiences emotionally through new technology-driven storytelling methods. For the National September 11 Memorial & Museum, the algorithm he co-wrote determines the placement of the names on the memorial by visualizing the social ties

that existed among the victims. At the intersection

of the physical and digital, his projects span a wide variety of disciplines. Mike Yapp, founder and director of The ZOO at Google. This bold advertising figure founded Google’s internal creative agency, The ZOO. There, Mike leads a team of creators, technologists

and strategists who use innovative digital ideas to bridge brands

and consumers tired of traditional advertising. Dr. Kate Darling, research specialist at the MIT Media Lab and Harvard Berkman Center. If you are not already in regular contact with a robot, you soon will be. Beyond industrial production, robots are entering a growing number of spheres, to the point that

law and ethics are struggling to keep pace. This pioneer

in robot ethics seeks to reduce that gap. Joanna Peña-Bickley, global chief creative officer, IBM Interactive Experience. Driven by multidisciplinary insight into advertising, art, digital media, design and technology, Joanna has brought her artistic touch to many of the world’s

most recognized brands, including leaving her mark

on the Citi Mobile app for Apple Watch. Tasha McCauley, director of business development, GeoSim Systems. The renowned entrepreneur has many achievements in technology to her name. She is currently working at GeoSim Systems on new technology that produces high-resolution, fully interactive virtual city models. It is an original approach to reality capture that uses data captured on site to create the most detailed

VR environments ever

made. Impressive benefits. Last year, C2 Montréal generated more than $125 million in economic spinoffs. One entrepreneur in four signed a contract following the event. Richard St-Pierre, president of C2 Montréal, explained that in addition to being an incubator of ideas, this international conference is an accelerator of meetings that encourage genuine exchanges and the creation of lasting business relationships. The team felt a very strong commitment from participants.